Stop being the bottleneck. Start building a business that runs without you.

Join The Operating Edge - a fortnightly newsletter for founders who want to scale without the chaos. Get practical systems thinking, real operator patterns and clarity on how to build a business operating system across your people, practices and technology.

We respect your inbox. One email per fortnight. Unsubscribe anytime.

What you'll get every fortnight

Every fortnight, we send one focused insight on building business operating systems that create founder freedom - not dependency.

Each issue follows a simple structure:

  • The founder problem - a real friction point founders face when scaling
  • The ops insight - a clear framing of the problem and what's really going on
  • The Team Wakeman pattern - real examples from our work with UK scale-ups

No fluff. No generic advice. Just tactical, systems-first thinking from someone who's built and scaled operations - not just read about it.

This newsletter is for you if:

  • Your business is growing, but you're more overwhelmed than ever
  • You're spending more time in the weeds than on strategy
  • Hiring hasn't solved the problem - it's made it more complex
  • You suspect your tools, team and processes aren't working together
  • You want to build a business that doesn't need you to function

What makes this different?

Most business newsletters give you theory. We give you operational clarity.

The Operating Edge is written by Simon Wakeman, a former COO and operations leader who's spent 15+ years scaling start-ups across the UK. This isn't advice from a career consultant - it's insight from someone who's built the systems, not just studied them.

You'll learn how to:

  • Reduce founder dependency by designing smarter systems
  • Get your people, practices and technology working as one operating system
  • Build repeatable processes that create freedom, not bureaucracy
  • Make faster decisions with less friction
  • Free up your time without losing control

What subscribers say:

"Simon cuts through the noise. Every issue gives me something I can actually use."

- Founder, 25-person creative agency

"Finally, someone talking about operations who's actually done the work."

- Co-founder, SaaS scale-up

Ready to build an operating system that creates freedom?

We respect your inbox. One email per fortnight. Unsubscribe anytime.